Intellectual Property Rights: Open Access

Abayomi Al-Ameen

Publications

• Research Article
  Image Right Clauses in Football Contracts: Masterstroke for Mutual Success?
  Author(s): Abayomi Al-AmeenAbayomi Al-Ameen
  
  As the commercial and marketing aspect of the game continue to blossom, footballers are beginning to pay more attention to the own commercial value outside of the ‘beautiful game’. Image is particularly important for sport personalities as they constantly try to present their persona in the best possible way by pushing themselves into ‘perfection’ in order to enhance their popularity and marketability. Further, with the widespread commercialisation of the media, sport broadcasting has become a really big business thereby making it ever more important for parties to stake claims for their share. This heavy commercialisation of football has made it necessary to critically review the contractual relationship between footballers and clubs. It is quite normal for clubs to enter into employment contracts with their players wherein the players would be required the pl.. View More»
  DOI: 10.4172/2375-4516.1000185

  Abstract PDF